Gee, Thanks FORD! $20 whole bucks!

ledge

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Anyone else receive a letter that graciously offers them $20 whole dollars for not installing the mobile hotspot feature in my BB. ( it’s been a whole 14 months of ownership). To be honest I didn’t realize I had the feature ( or rather didn’t )but now I feel slighted that it’s worth less than a tank of gas.

Ford Bronco Sport Gee, Thanks FORD! $20 whole bucks! IMG_8871
Yeah I got tried to respond and it would never accept my password. Password was as they wanted 1 cap, 1#, 1 special. On top of that I have a recall for pcm programming. I scanned the letter expecting an easy way but no turned out to be just a headache.
 

Bucko

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Take the 20 bucks and get yourself a cup of foo foo coffee at Starbucks.
And if they tossed in a cookie, no hard feelings?
 

vet

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Was wondering if this was legit. Thanks all.
 


Robins21

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I guess some people are never happy & have to complain about something.
 

sajohnson

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Several posts focus on the cost to Ford -- or Ford's savings in this case.

I don't have any stake in this particular deletion, but it is reasonable for the owner to consider how much it would cost to replace the missing feature/part -- how much they would have had to pay for it.

The 'sticker price' of a car is the total market value of the vehicle + all options and accessories -- what a willing buyer might pay -- not the mfr's cost.

How much would the hotspot cost a buyer as an option?
 

sajohnson

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Wake me up when they send me the $500 we have to spend to get items intentionally left out... like insulation, a rear camera washer, trim, weatherstripping under the hood...
My wife and I were able to get:

* The folding headrests
* The panel under the passenger side dash
* A shackle hitch receiver (to replace the rear tow point eliminated by the factory hitch)

It took a lot of effort though. Many phone calls. The customer must be persistent. It should not be that way.

To be fair, as others have pointed out, some other items were apparently officially deleted -- as opposed to just 'missing.' I realize that's not much consolation -- the items are still missing -- but it is different from just summarily deleting items like the ones I mentioned above, or the towing eye, with no notice whatsoever, and no compensation.

That said, even when features/parts are 'officially' deleted, I'm not sure that the mfrs make a public announcement. It's probably up to the customer to carefully study the marketing material and compare model years. Mfrs know that most buyers expect the features to stay the same, or increase, from year to year, and only discover after the sale that certain features that were standard have been eliminated.

Some people act as if it's no big deal that features/parts are eliminated without notice. That may be in many cases, but how would Ford Credit react if we just skipped a monthly payment to make up for the missing stuff? After all, it's just a small percentage of the total due, right?

Businesses should deliver what they promise -- what buyers paid for in good faith -- or make it right. The "but it's only..." game doesn't fly. If a person buys a dozen eggs, they expect to get 12 eggs -- not 10 or 11. When made aware, the grocery store manager will apologize and give the customer a dozen eggs -- not say, "Dude, chill out. It's only one egg!"

In addition to the money -- whether it's $2,000 or $20 -- there is a principle involved.
 

BourbonRunner

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My wife and I were able to get:

* The folding headrests
* The panel under the passenger side dash
* A shackle hitch receiver (to replace the rear tow point eliminated by the factory hitch)

It took a lot of effort though. Many phone calls. The customer must be persistent. It should not be that way.
Unfortunately, the BSHL head rests have different stitching and a slightly different tone of brown, so the folding headrests from the roast/ebony interiors don't match.

The other items I've not bothered with because the last thing I want to do is deal with that awful dealer again.

To be fair, as others have pointed out, some other items were apparently officially deleted -- as opposed to just 'missing.' I realize that's not much consolation -- the items are still missing -- but it is different from just summarily deleting items like the ones I mentioned above, or the towing eye, with no notice whatsoever, and no compensation.
Of course. The biggest missing item far as I'm concerned is the rear camera washer. That thing is mostly useless when it gets some road grime/salt spray on it.

In addition to the money -- whether it's $2,000 or $20 -- there is a principle involved.
Precisely.
 

tjbronco

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I wouldn't worry too much about the missing WiFi - mine BS came with it installed but I have never used it. To use it, I would have to buy an on-going subscription. If I have to get a separate subscription for a Wifi device, I prefer to use a mobile device like a Verizon MiFi (what I currently use - I am sure there are many other similar options) , which I can use in my car, but also take it to job sites, or use in my home if we lose our home Internet. These things work great if I need Wifi for myself or others, and don't want to tie my phone up being a hot spot. I don't think I would want to pay for subscription Wifi that only worked in the car. But everyone has their own situation.
My 2 cents...
 


sajohnson

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I wouldn't worry too much about the missing WiFi - mine BS came with it installed but I have never used it. To use it, I would have to buy an on-going subscription. If I have to get a separate subscription for a Wifi device, I prefer to use a mobile device like a Verizon MiFi (what I currently use - I am sure there are many other similar options) , which I can use in my car, but also take it to job sites, or use in my home if we lose our home Internet. These things work great if I need Wifi for myself or others, and don't want to tie my phone up being a hot spot. I don't think I would want to pay for subscription Wifi that only worked in the car. But everyone has their own situation.
My 2 cents...
That makes a lot of sense, I agree.

I would just add that, generally speaking, if our Badlands was missing one or more features listed on the Monroney label (or otherwise claimed to be included) I'd expect to be compensated based on the retail value of the feature. Even if my wife and I were not interested in the deleted item, a future buyer might be. The value of the BS BL has potentially been lowered by that amount.

An example might be if the Badlands suddenly had no manual shifting -- even though it is still listed. Many owners never use the manual shift feature, so they may not care. But when they go to sell or trade their BS BL the missing manual shift might lower the value.

I do agree though that in this specific case, most owners likely will not miss the WiFi hotspot -- for the reasons you stated.
 

Mark S.

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That is my point. What did they save by not putting it in? $20 really? I don’t need it, I just thought that was insulting. How about a decent credit for Ford accessories or something?
My assumption is that this is the cost of the module. My other assumption is that Ford's decision to omit the module was based on the difficulty of obtaining them during the supply chain disruptions. In other words, Ford chose not to hold up production for a $20 part, so it wasn't about saving money, it was about selling cars.
 

Tigger

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Yeah I got tried to respond and it would never accept my password. Password was as they wanted 1 cap, 1#, 1 special. On top of that I have a recall for pcm programming. I scanned the letter expecting an easy way but no turned out to be just a headache.
They did make it harder than it needed to be. I’d preferred a message in FordPass and confirm, then receive $20 electronically. Save a lot of paper, new ids and password, etc.
 

Dude

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They did make it harder than it needed to be. I’d preferred a message in FordPass and confirm, then receive $20 electronically. Save a lot of paper, new ids and password, etc.
But you might have sold the Bronco Sport and kept the VIN in your FordPass App. I guess you could argue that since you originally paid for the BS the $20 is yours but if your sold it then who should get the $20 😉
Sponsored

 
 




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