First Look at Desert Sand Color on 2024 Bronco Sport

[Alistar]

They discontinued Area 51 and added that? It's OK but I'll stick with my Cactus Grey.

I was in between Area 51 and Cactus Grey. Just because of the white letters I went with Area 51. If the color is discontinued, I'm even more happy with the choice.
This Sand color looks nice. But if I have to pick a 24 model Cactus Grey would be the winner.

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[SeaJay]

Yes. Missing parts and all.

Yeah, Paint will be peeling, windshield will be cracked, the radio won’t work, might have a new engine, but I bet it will still turn a few heads as I drive by.

 

[PugDad]

Yeah, Paint will be peeling, windshield will be cracked, the radio won’t work, might have a new engine, but I bet it will still turn a few heads as I drive by.

Yes, but for the reasons you listed. Not the color.

 

[67L48]

They discontinued Area 51 and added that? It's OK but I'll stick with my Cactus Grey.

I thought Azure Grey replaced Area 51, but maybe I'm wrong. They also killed off the Cyber Orange, which surprised me ... as it was sort of an iconic color.

As for the tan, I think that works better in a more matte finish to play off of the offroad crowd ... similar to what Toyota did a few years back with some of its military/earth colors. The Ford tan looks too glossy for me.

I'd still stick with (1) Red, (2) Green, (3) Cactus Grey. I'd go with some version of blue before tan.

 

[MJE]

My kind of color, I’d perhaps if not probably choose it ordering today. Not enough to get me to order & trade mind you. But I do like it!

 

[Bass Fool]

Reminds me of the colour of my raptor I had before I got this my BS BB.

 

[Bronclahoma]

The tan is an outdoorsy color, but I wouldn't buy it. My Eruption Green/CG BL shows built 8/4.

 

[Mrmike]

I bought a '23 OBX in Cactus Gray. This Desert Sand would have been a contender if it were available in '23.

 

[Winds of Change]

No go with me. After 40 years in the auto retail business.... Generally speaking, Tan, sand and shades of brown have terrible resale value. Buy it if you like it however, it's a fair point to consider.

Take it from me. After spending most of my life worried about the resale of anything. I am tired of preserving stuff for the next person. Screw them I am enjoying what I want the way I want. If you don't like my brown tan pink green orange or yellow what ever WHO CARES. Either way at trade in time the auto business will try to stick it to you regardless of color.

 

[Doradojoe1]

Buy and drive whatever you want. As far as resale value goes, if it's not important to you, that's fine... just thought I would mention the resale value since it may be a consideration for another in the market buyer. As far as the auto business sticking it to you at trade in time, my advice would be shop a few different stores or sell it privately.

 

[Bronclahoma]

Take it from me. After spending most of my life worried about the resale of anything. I am tired of preserving stuff for the next person. Screw them I am enjoying what I want the way I want. If you don't like my brown tan pink green orange or yellow what ever WHO CARES. Either way at trade in time the auto business will try to stick it to you regardless of color.

Thank God for Carvana! It's sure changed the way dealers are forced to appraise trade-ins.

 

[13MikeH]

Using historic resale may be misplaced. The surge of primer grey and desert tan has increased considerably. I really like it especially with black roof and Steelie rims. I'd buy fhag

 

[rocks]

I love the cactus gray but not a fan of that blah Desert Sand color.

 

[BourbonRunner]

Looks like Gobi on the Jeeps. It doesn't photo well but in person it really worked.

 

[RushMan]

No one I know in that picture, but identical to my Dad's car. Mom and Dad and 5 kids, pulling our 1964 Apache pop-up camper. Trips to Expo '67 in Montreal, Florida twice, Grand Canyon, and all the stops between those destinations and our home in Chicagoland. Numerous camping trips to Pokagon State Park in Angola, Indiana, and other short camping trips. Learned to drive in that car. Man, look at the length of that trunk! Brings tears to my eyes. Irreplaceable!

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