Ford pushing EVs hard?

[Mark S.]

I've been getting these emails from Ford on the regular. Anyone else?

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[magicbus]

I have too... but we got our EV pickup fix by getting an R1T. I honestly don't think there is a legit comparison to the Lightening.

 

[Dude]

Yep .. it’s working now I think I need a Ford EV

 

[BourbonRunner]

Yes, and they're annoying. I already have one car payment from Ford. Don't want or need another. FWIW, Ford is desperate to unload the Lightnings and other BEVs nationally. They were down 11% over 2022. That's not good.

According to the Ford site, there's well over 100 within 100 miles of me of all trims for sale. A $95K MSRP Platinum locally is being advertised at $87K on the main Ford site as is. By the time you get negotiations hammered out, that might even be better but who is spending that kind of money on a truck, anyway? We're talking nearly 2x as expensive as my Heritage Limited was!

That means Ford is going to lose over $3.6M in just this region if they sold them all.

 

[rocks]

They are pushing hard to get rid of inventory no one wants.

 

[CletusVanDam]

I'd be all for a plug-in hybrid type vehicle -- one that charges just enough to commute...

But a full-on electric vehicle? Doesn't suit my lifestyle. I like to go places where charging-stations are few and far between.

That said, if Ford wants to lend me an F-150 Lightning to test out for a few years... I'll do whatever I can to spread the word about how great they are.

 

[RSH]

Ford is loosing their a**es on EV's, they built to many and can't sell them. The Mach E is a decent deal if your into it, the Lightning is useless unless using it as a grocery getter or commuter, you'd be much better off with a Maverick hybrid.

 

[Wolf256]

I live in the Pacific Northwest. A few weeks ago we had temperatures in the teens. Not conducive to owning an EV. Plus, from a conservation aspect, EV’s may be great after they’re built (if you like the price of electricity), but the building of the batteries is lousy for the environment. I will not own an EV. I might consider a hybrid. ** Personal opinion, a Mach-E is not a real Mustang and a Lightening is not a real F-150.**

 

[Bucko]

I've been getting a lot from Mazda. No clue why, as I've not visited any Mazda sites.

I could not afford the F-150 Lightning, so maybe only the rich folks get these emails! And the Mustang EV? Nope. After owning a Mustang 302 a few years back, I could not bring myself to owning what they are trying to pass as a Mustang in EV form.

My apologies to anyone who had or currently has one.

 

[69cuda340s]

Early EV adopters already bought and now buyers have soured on EVs and don't want to buy. If one lives in moderate climate has a garage with charge hookup and wants to daily commute to from work not too far a distance an EV might be good for that use case. Excessive cold or hot climates no garage long distant driving EV not well suited.

 

[KidWiff]

Honestly, i have no interest in an EV.... i just don't feel like we're "there" yet. I wouldn't hesitate to purchase a hybrid vehicle.

Considering a Maverick hybrid for my wife (she's a pickup truck fan) but that particular vehicle would sit unused for a month or two, a few times a year and i have no idea how hybrids take to that sort of treatment.

 

[magicbus]

Early EV adopters already bought and now buyers have soured on EVs and don't want to buy. If one lives in moderate climate has a garage with charge hookup and wants to daily commute to from work not too far a distance an EV might be good for that use case. Excessive cold or hot climates no garage long distant driving EV not well suited.

Well I gotta tell you, much of this type of thinking is, in my opinion, media driven. We live in New England and have an EV that isn’t kept in a garage but we do have a home charger. We only typically drive 150 miles a week so only need one 6 hour home charge per week. For long trips our GPS automatically plots stops at high speed charging stations where we can add 140 miles in 20 minutes - soon to be even faster.

They aren’t for everyone but ours is a technological marvel, simply fun to drive, and stupidly powerful. We wanted a pickup where we could use our excess solar power and this suited the bill. A visit to some of the EV forums will give a better view of how people are enjoying their EVs than the general media ever will.

 

[Barry S.]

This says it all.
Jan 11 (Reuters) - Rental firm Hertz Global Holdings (HTZ.O), opens new tab is selling about 20,000 electric vehicles, including Teslas, from its U.S. fleet about two years after a deal with the automaker to offer its vehicles for rent, in another sign that EV demand has cooled.

 

[Major Kong]

 

[magicbus]

This says it all.
Jan 11 (Reuters) - Rental firm Hertz Global Holdings (HTZ.O), opens new tab is selling about 20,000 electric vehicles, including Teslas, from its U.S. fleet about two years after a deal with the automaker to offer its vehicles for rent, in another sign that EV demand has cooled.

Although I don’t doubt Hertz screwed up (look how the mishandled COVID), as I said, nobody listens to the actual EV owners, they believe the media.

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