Fossil

Badlands
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Automotive News reports that, per data from LMC Automotive, the combination of the Ford Bronco Sport and Escape has allowed Ford to gain significant market share in the first half of 2021. Ford has gained three percentage points over 2020, rising from 8 percent share to 11 percent. LMC Automotive data notes that Toyota and General Motors have lost share and Honda’s share is stagnant.

Just as important as gaining share is the fact that Bronco Sport sales aren’t biting into sales of the Escape. In fact, Escape sales were up 0.8 percent in the first half of 2021 with sales of 85,492 vehicles — making it Ford’s third biggest volume seller behind the F-Series and Explorer. The Escape Hybrid and Escape Plug-In Hybrid have also helped Ford earn record sales for electrified vehicles through June.

https://thenewswheel.com/ford-compact-crossover-share-bronco-sport-escape/





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JerryC

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1988 BII , 2021 BL on order 3-19-21
Are these actual sales? My local Ford dealers don't have any new cars or trucks to sell.
Or are they counting orders as sales?
 

13MikeH

Badlands
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FORD BRONCO SPORT BADLANDS AREA 51
Are these actual sales? My local Ford dealers don't have any new cars or trucks to sell.
Or are they counting orders as sales?
working speculation, I have to believe these are out-the-door sales. One of the unrelated articles mentioned how dealers don't 'own' the responsibility of incomplete Broncos or sports until the QC verifies they are sales-worthy inventory. Until then they are in limbo.
 

Bronco II

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Are these actual sales? My local Ford dealers don't have any new cars or trucks to sell.
Or are they counting orders as sales?
These are sales only they don't count orders
 

69cuda340s

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I think Ford could sell well north of 200,000 sports a year if we were not stuck with the global supply chain issues that are hampering production.
 

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