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The Small Utility ('baby Bronco') was pictured testing again, showing off some extra boxy bodywork again. We'll probably see a lot more of this than the real deal for at least the next several months. They're clearly taking some extra effort to hide some body lines...

The symbols on trail/trailhead signs in state/national parks. I don't remember seeing these when the "spy" photos first appeared. None of the images were focused close enough for that.

That's part of why I think it's a bad idea. Putting the Bronco name on this little crossover will discredit the name as a capable off roader. It's not the Wrangler-Renegade, or Wrangler-Compass. Similarly the Trailhawk trim/name is not used on the Wrangler either. Those models get their...

I dislike the idea of using the Bronco name on this vehicle at all. It's weird to have two fundamentally different vehicles use the same name. Just like the Transit and Transit Connect. It's annoying. Other than being vans, they have nothing in common. It seems lazy to me. The veracity of...

As long as they make a differentiation when talking about the Bronco, meh. Marketing language is 99.999% meaningless, which is why I Iook forward to the day when they start telling us something quantitative.

This is the Baby Bronco, which is just what the public has been calling it. Ford refers to it as the "small off road utility" or something like that, and will probably call it one of the dozen names they've registered recently like Maverick, Scout or Adventurer.

The straight belt line carrying from the hood through the bottom edge of the windows is rarely seen today, but it was standard before crossovers became a thing. Today most models would have that line carry up from the hood merging toward the roofline at the d-pillar, gobbling up visibility in...

Many of the articles suggest the baby is aimed at the Renegade, but it would seem to me that the Cherokee and Compass are the real targets.

I would guess that there were baby-B/Maverick mules out there, but they were just Escapes with minor outward alterations. I would expect Ford to jealously guard the subtle styling queues, as many of them will probably be shared with the Bronco.

A member of a JL forum claimed to have been in one of the focus groups for the new Bronco. His general impressions weren't very favorable. It's hard to say if that was the first or second, or imaginary version.

That usually refers to all the plastic bling between the front bumper and the hood -- sometimes including the fake bumper.

How do you like the 10-speed auto for the Ranger?

It's actually based on a car AFAIK ... like a miniature Ranchero/ElCamino. I suppose it could get the name though. Personally, I prefer the idea of Maverick as the name for the baby. In any case, if Ford submitted the paperwork, no one else can use it, and that's often the real reason for...

The long list-o-stuff that the name could apply to is pretty common. It is generally anything that might differentiate that kind of vehicle whether or not the one they were theoretically building would contain them or not. The only way this makes sense to me is if this was intended for the...

Using "Scout" at all is interesting. The three big nameplates in that segment in the early era were the "jeep", Bronco, and the Scout from International Harvester. I'd have to brush up on my patent/copyright knowledge, but I would suspect that Navistar International, the successor to...

4Runner / Wrangler ::: the list of decent SUVs with real off road potential that aren't $100k luxury units is quite small. I have needed to replace my car for a long time now, and I was thinking of getting a pickup for years. After going over the lists of models and qualities that I...

I feel the same about the "baby bronco" and the Explorer. With those models filling very similar size slots along side the Bronco, it gives me a lot of hope for solid axles, a big torquey v8, and other features that would make the Bronco a rugged off-road competitor.