Jeep has Trail Badges to Depict Adventures Experienced

BourbonRunner

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Jeep has marketing and licensing agreements plus an app for their Badge of Honor trails. Ford doesn't.

If you do any of Overland Trail Guide's routes, you can, on the honor system, buy their badges here. I did the Joshua Tree Adventure loop and eventually I'll get around to picking up the badge/sticker. https://www.overlandtrailguides.com/shop
 
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GoodRookin'

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Jeep has marketing and licensing agreements plus an app for their Badge of Honor trails. Ford doesn't.

If you do any of Overland Trail Guide's routes, you can, on the honor system, buy their badges here. I did the Joshua Tree Adventure loop and eventually I'll get around to picking up the badge/sticker. https://www.overlandtrailguides.com/shop
Thanks for the info!!
 


MJE

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Exactly!! Should be a "thing", right?
Stellantis, or at least the Chrysler portion, always seems to have slick marketing targeted at their market. I wonder if they have their version of an off rodeo too.
 

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Stellantis, or at least the Chrysler portion, always seems to have slick marketing targeted at their market. I wonder if they have their version of an off rodeo too.
Yep- Jeep Jamboree and it's been going on for decades. There's also the Easter Safari in Moab where they roll out the cool concept Jeeps for the enthusiasts to get up close and personal views.

FoMoCo abandoned the off road market to Jeep a long, long time ago and although they're doing a good job with the Rodeos they have a ton of catch up to do.
 

CoryB20

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Yep- Jeep Jamboree and it's been going on for decades. There's also the Easter Safari in Moab where they roll out the cool concept Jeeps for the enthusiasts to get up close and personal views.
Long-time Jeep owner here - Jeep does not put on either the Jeep Jamboree or Easter Jeep Safari - they are both owned by independent companies that work with Jeep.

Long ago (until the mid 00's), Jeep Corporate put on Camp Jeep, but those ended with the Chrysler/Fiat merger. It was somewhat similar to Off-Roadeo but it was a 3-day event and participants could sign up for multiple trail rides, along with all manner of Jeep immersion activities throughout the Camp. They also had a dynamite concert and unbelievable fireworks display on the final night - all for a single admission charge ($495 per Jeep IIRC, no additional charge for passengers - limited only by the number of seatbelts.) I was a Camp Jeep Trail Guide from 1999-2005.

I haven't been to an Off-Roadeo yet (we currently own both a Bronco and a Bronco Sport Badlands) but in reading about them, Ford has a loooong way to go to compete with what Jeep offered.
 

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I knew Jamboree was not owned by Jeep, but officially sponsored. I always thought that because they pull out all the stops with the concepts for Easter that Jeep was the owner of the event. Thanks for the info.

We do plan on doing the Rodeo in NH some time this year. Hopefully they'll release the schedules soon so we can start planning the road trip.
 
 




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